Informed Access is a personal project focused on building a platform that delivers essential accessibility information for entertainment, recreation, and public venues. It’s designed to support people with disabilities, parents with young children, and anyone seeking a straightforward, dependable resource.
I developed the brand identity from the ground up, including the logo, color palette, and core messaging. I also created a working web prototype to illustrate the platform’s functionality and user flow. Through research and usability testing, I uncovered a clear need for more intuitive and reliable accessibility information. Existing tools were often confusing, outdated, or difficult to navigate.
The goal of Informed Access is to establish a recognizable, trustworthy brand and a digital experience that’s simple, inclusive, and empathetic. Every design decision was guided by ease of use, from clear language to streamlined navigation. Early feedback has been overwhelmingly positive, and I’m continuing to refine the platform through iterative testing and real user input.
